Still another Kickstarter project

Here's another one, this one the game Scoops from TableStar Games.  TableStar seems to have a pretty extensive lineup of other games, which gives me more data on a question I'd been wondering about - if Kickstarter would be feasible for a company that's already established.  I'd think Kickstarter appeals would be more appealing to funders if you have that indie do-it-yourself community-raising-a-barn thing, and less likely to work if you've already got a company with products.  But TableStar doesn't think so, in this case, and apparently Tasty Minstrel is thinking along the same lines.

In these cases, you're kind of using Kickstarter as a pre-selling site rather than a dream-launching site, although I suppose if you're careful, you might be able to make it look like you're doing more dream-launching than pre-selling and collect some sympathetic investors that way.  And, if you couldn't afford to publish a game without the Kickstarter funding, then I guess it's pretty legitimate.

Tough to figure out - you'd want to maximize your chance of it working while still maintaining some integrity.